Used Equipment Buyer Profile

March 11, 2020Duration: 02:06

Learn key characteristics of a typical used equipment buyer to more effectively market to them through your sales team and company website. The full course, Strategies for Marketing and Selling Used Equipment, presented by Bill Rowan, President of WRR Consulting, is available in the members-only MHEDA Learning Management System. Register at www.mheda.org/lms.